Red Bull MotoGP 2016 Hostesses

As part of the activation package commissioned by Red Bull for the Gran Premio Red Bull de España de MotoGP, we had the immense pleasure of bringing the Grid Girls to the Grand Prix.
After a meticulous and careful selection process, we put together a team of 15 girls to act as Paddock & Grid Girls for the event, attending to Red Bull's own needs, as well as Marc Márquez and Dani Pedrosa's umbrella girls, VIP Village, Grid Girls for each category... etc.
For the uniforms of these girls, we started from an idea already implemented by the brand in other MotoGP Grand Prix that they sponsor. If in Texas they are "cowgirls", in Indianapolis they are "Pin-Up", certainly in Spain and more in Jerez, they had to be "Flamencas".
We designed a very tight dress pattern with ruffles at the bottom of the skirt and on the shoulders. Brand colours, red esparto wedges, flower in the ear, cordovan hat and many details that made our girls the essence of the Paddock.
Both the client and the organisation of the Championship congratulated us for the magnificent work we did, so you can imagine how happy we are.
All the design of the uniforms, creative concept and coordination of the team was done by Babblá, and the production of the uniforms was done by a local workshop in Cádiz.
Here is a series of photos taken by Red Bull photographer Sebas Romero.

CustomerRed Bull SpainServiceDesign, Production, Model AgencyYearMay 2016