Red Bull Dance Your Style Spain 2022 Qualifying Tour
In 2022 we were able to do our first Red Bull Dance Your Style tour. An ingenious event, which arrived in Spain very recently and is now in full growth.
The event consists of a dance competition in the middle of the cane, where each dancer will defend his or her style by dancing to the most meanstream songs of the moment.
For the tour of the qualifiers, we landed in iconic squares of the most important cities in the country. The first one in the Plaza del Carmen in Granada, in front of the Town Hall, where a hot Granada afternoon welcomed us in the best possible way and we were able to create an atmosphere of dancers never experienced before in the Andalusian city. Two weeks later we headed to the capital of the country, in the middle of Plaza España, surrounded by the most iconic buildings of the country and creating an unforgettable experience for all participants and attendees.
What did we do?
The complete production, including the proposal of locations, permits and audiovisuals. In addition, we developed a Branding Plan for Red Bull that perfectly met the brand's needs, showing off all the available elements in a balanced way.
