Red Bull Summer Area - UBEAT BARCELONA

The UBEAT Gamer Fair in Barcelona has established itself as one of the key dates of the national Gamer scene. And of course, Red Bull always bets on these spaces, where it can offer its users an "oasis" of rest, gamer content and a place to recharge their energy.

On the occasion of the new reference of the energy brand (The Red Bull Summer Edition), we wanted to bring to this fair a little bit of beach, setting up a thematic space, like a beach bar, but in the FIRA of Barcelona.

Sand, palm trees, surfboards, simulators and even a mini ramp, enlivened by Red Bull's Suga Event Car who gave us the best beats throughout the fair, always with a cool Summer Edition in hand!

CustomerRed Bull SpainServiceProductionYear2022