During the month of August, the World Polo Championship is held in the Sotogrande resort (Cádiz). Bacardi is one of its main sponsors and as a closing party, Bacardi makes an event at the height of the sporting celebration.
Bacardi asked us to come up with this event and produce it together with the After Polo terrace of Santa María Polo Club. Our agency proposed the name "The Last Chukker", always with reference to Polo, as a Chukker is the name given to one of the Polo game times and as it was the closing party, it was obvious that it had to be "The Last Chukker". We also developed all the graphics for the event (invitations, posters and flyers) as well as an important part of the activation of the event (lighting of the room, sound support, hiring the group "Les Castizos" to play during the event...etc).
This was the result: The Last Chukker by Bacardi.
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CustomerBacardi SpainServiceEvents, Design, Stationery, Hostesses, ProductionYear2013