SPOTIFY Pool. The Evening of the Year III

Last July 2023, the third edition of "La Velada del Año", the sports and social event organised by the popular 'streamer' Ibai Llanos that brings together personalities from the world of entertainment in six boxing matches, as well as musical performances, was held at the Cívitas Metropolitano stadium in Madrid.

For this evening, Spotify and Ibai trusted us to set up the Spotify brand positioning in the space, as well as a ball pool in the VIP area and Ibai's UNBOXING during the celebration. Without a doubt, we covered the branding needs that arose during the event. It was a great success broadcast on Twitch, with a record viewership of more than 3.4 million.

CustomerNEOSBRANDServiceCreative development, manufacturing and productionYear2023